Nonprofits need a steady flow of revenue to continue and pursue their good cause. With countless fundraising ideas across the internet, you will need to choose the right fundraising method and strategy that will be crucial to your success. These fundraising events can utilise strategies for short term and long term goals of the organisation.

From digital fundraisers to events and partnerships, these are essential and effective ways to attract donors and raise funds for your charity. In this article, we’ll tackle online and events fundraising strategies that are both applicable in today’s society.

Digital Media Fundraising Strategies

With the advanced technology of modern society, over 50% of donors prefer online donations. And therefore, it’s important to include online fundraising platforms to raise funds. Social media nowadays relies on the engagement of followers or supporters.

Nonprofits can produce videos to increase engagement between the organisation and its supporters. Try implementing live videos and share them on popular social media sites including Facebook, Instagram, and Youtube. It is the fastest and most affordable method to raise profits. Incorporate videos that show volunteer and success stories, fund updates, and even thank you messages for supporters.

Simplified Checklist For Nonprofits

To help you get started, we’ve created a short and simple 5-step checklist for beginner’s looking to start a fundraiser.

• Create a solid online fundraising site
• Produce an impressive video message to engage supporters
• Engage with your supporters through messages and comment replies
• Organise your data to see room for improvement
• Learn to advertise and plan your social media posts

Event Fundraising Strategies

Although digital fundraising is the most cost-effective way of raising funds, having physical events is also another great way to promote your fundraiser. Having events inspires people on a different level. The thrill and excitement of an actual event can entice and motivate people.

The physical connection is increased in these events as communities gather and influence each other for the cause. Thus, keep your calendar in check and set a date for these events. When you host an event, look for sponsorships from artists, volunteers or local businesses. Once you have set and mastered the kind of events you want, you can make this a monthly, quarterly or even an annual event that supporters can look forward to.